Cercle - A New Crowfunding Platform for Thoughtful Design
Cercle is a crowdfunding program, exclusively for fashion, that is rich in community building. “Fostering collaboration between those who design and those who love design,” the newly launched company provides consumers a way to invest in featured designer’s upcoming collections. Benefits include getting a sneak peek at collection inspirations and the opportunity to fund for double the credit in apparel post launch. For designers, the platform provides a way to gauge interest and fund projects. Brands like Study NY and M. Patmos have already jumped on the Cercle bandwagon to promote upcoming seasons. We caught up with Cercle co-founder, Ayala Meromi Keinan, to learn more about this exciting new platform and how it might push independent design forward in the...
